Alistair Q Vermaak | I Build Scalable Systems
Most Content Created Today Is Disconnected From Reality Most people think the problem is the writing. It isn’t. I’ve read plenty of posts from small business owners and other content creators over the years. The writing is often perfectly fine. The grammar is good. The sentences make sense. Nothing jumps out as being wrong. And
Perspective First Content Creation: Most Content Is Disconnected Read More »
The Button Everyone Pressed Somewhere in 2023, stretching into now, almost every creator, founder, and brand strategist pressed the same button. Generate. The result was clean. Grammatically sound. Structurally fine. And completely, indistinguishably average. Not because the tools were bad. Because the tools were too good at producing the median — and the median is
The Death of Average Content: Why Your Perspective Is Worth More Than Your Knowledge Read More »
The quiet cognitive shift I think every small business owner needs to confront The Question Beneath the Question This question gets asked constantly — in LinkedIn posts, in podcasts, in the comment sections of every AI article worth reading. Usually it goes: ‘Is AI taking our jobs?’ or ‘Can AI replace human creativity?’ Those are
Is AI Stopping Our Thinking? Read More »
Where to Find Ideas, What to Create, and Where to Publish It Most business owners don’t really have a content problem anymore. What they actually have is a systems problem — they just haven’t put a name to it yet. You’ve probably seen it happen, or maybe you’ve experienced it yourself. Someone decides they’re finally
How Your Content System Should Work Read More »