Digital Marketer

Onboarding

How To DO this

Welcome to my Freelance Services!

I’m thrilled to have you on board and excited to embark on this journey together. My goal is to help your business thrive, by providing top-notch digital marketing solutions specifically tailored to your business needs.

This onboarding page will guide you through what to expect from our collaboration, how we work and how to get started.

Let’s dive in!

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How To DO this

How We “Do” Digital Marketing

In my Freelance Service Business, I believe in a holistic approach to digital marketing. My strategies are data-driven, innovative and customized to ensure the best possible results for your business.

Here’s a short list of our core services:

  • Search Engine Optimization (SEO): Improving your website’s visibility on search engines to attract more organic traffic.
  • Pay-Per-Click (PPC) Advertising: Creating and managing targeted ad campaigns to drive immediate traffic and conversions.
  • Social Media Marketing: Building and engaging your audience on platforms like Facebook, Instagram, LinkedIn, and Twitter.
  • Content Marketing: Crafting compelling content that resonates with your audience and boosts your brand’s authority.
  • Email Marketing: Designing effective email campaigns that nurture leads and foster customer loyalty.
  • Web Design and Development: Creating responsive, user-friendly websites that represent your brand and convert visitors into customers.
How To DO this

What to Expect: Our Onboarding Process

To ensure a smooth start, we’ve designed a comprehensive onboarding process that covers every aspect of our partnership.

Here’s what you can expect:

  1. Initial Consultation

The first step is for us to get to know each other.

During our initial consultation, we’ll discuss your business goals, target audience, current marketing efforts, and any specific challenges you’re facing.

This meeting helps us understand your vision and sets the foundation for our collaboration.

  1. Strategy Development

Based on our initial discussion, I will develop a custom digital marketing strategy that is specific to your business.

This strategy will outline recommended tactics, timelines and key performance indicators (KPIs) to measure success. I’ll deliver this strategy to you and make any necessary adjustments based on your feedback.

  1. Onboarding Questionnaire

To gather more detailed information, I’ll ask you to complete an onboarding questionnaire.

This will cover aspects like your brand’s voice, messaging, competitors, and any existing marketing assets. The more information you provide, the better I can tailor services to meet your needs.

  1. Kickoff Meeting

Once the strategy is finalized, I’ll schedule a kickoff meeting to introduce you to the plan, set clear expectations and establish communication protocols to ensure smooth collaboration.

  1. Implementation

With everything in place, I’ll start implementing the agreed-upon strategy. This phase involves setting up campaigns, optimizing your website, creating content, and executing other planned activities.

I’ll keep you informed at every step, providing regular updates at the agreed upon times and seek your approval when necessary.

  1. Monitoring and Optimization

Digital marketing is an ongoing process. I continuously monitor the performance of your campaigns, analyze data, and make necessary adjustments to optimize results.

The goal is to ensure that any marketing campaigns align with your business objectives.

  1. Reporting and Analysis

I believe in transparency and accountability. You’ll receive regular reports detailing the performance of your campaigns, key metrics, and insights. These reports will help you understand the impact of our efforts and the return on your investment.

feedback we love

What People Say About Us

I am so grateful I had a chance to work with Alistair. He was able to take my rebrand and et up my different social media channels and start increasing my reach and SEO. He did all this during COVID with very little direction from me. I highly recommend his work!
Jennifer Frost
Owner Expedited Success
Alistair was a pleasure to work with. He created beautiful branded designs for social media and Pinterest. His eye for colors and design is very professional. He listened well to feedback and quickly made revisions as needed. He also did an excellent job increasing social media engagement through consistent posting and engagement. I highly recommend working with Alistair!
Emily Greer
Owner Young Living Wellness & Beauty
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My Commitment to You

I am committed to your success.

Here’s what you can expect:

  • Personalized Attention: Every client is unique and so are your needs. I tailor services to match your needs.
  • Expertise and Innovation: I stay up-to-date with the latest trends and technologies in digital marketing to deliver cutting-edge solutions.
  • Transparency: I believe in open communication and transparency. You’ll always know what we’re doing and why.
  • Results-Driven Approach: The strategies I use deliver measurable results. We focus on driving traffic, generating leads and increasing conversions.
  • Continuous Improvement: I constantly analyze and optimize campaigns to ensure you’re getting the best results.
lets do it

How to Get Started

Ready to take your digital marketing to the next level?

Here’s how to get started:

Step 1: Book a Meeting

The first step is to schedule a meeting with me. Click the link below to book a time that works for you. During this meeting, we’ll discuss your goals, answer any questions you may have, and outline the next steps.

Book a Meeting

Step 2: Complete the Onboarding Questionnaire

After booking your meeting, you’ll receive an onboarding questionnaire. Please take some time to fill it out thoughtfully. The information you provide will help me understand your business better and create a tailored strategy.

Step 3: Prepare for the Initial Consultation

Gather any relevant documents, reports, or materials that you think will help me understand your current marketing efforts and business goals. This preparation will ensure we have a productive discussion during our initial consultation.

FAQ

I’ve listed some common questions.  Feel free to ask any of your own here or in your initial meeting with me

The onboarding process typically takes 1-2 weeks, depending on the complexity of your business and the availability of information. We aim to start implementing your strategy as quickly as possible while ensuring a thorough understanding of your needs.

Yes, you’ll have me as your dedicated account manager who will be your main point of contact throughout our partnership.

We provide monthly reports that detail the performance of your campaigns, key metrics, and actionable insights. We’re also available for regular check-in meetings to discuss progress and address any questions or concerns.

Absolutely! Digital marketing is dynamic, and we’re flexible in adapting our strategies based on performance data and your evolving business needs. We’ll work closely with you to make any necessary adjustments.

We offer a wide range of digital marketing services. If you need additional support or services beyond our initial agreement, let us know, and we’ll be happy to discuss how we can assist you further.

Ready? Schedule a Meeting

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